Jolabokaflod

Christmas Book Flood | Recommending reading


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Jolabokaflod CIC at the London Book Fair

If you are planning to attend LBF, you are most welcome to come and visit our Jolabokaflod CIC stand (1G41) to find what all the fuss is about. We have a few deals on offer for the duration of the book fair:

  • One free Book Bulletin recommendation – If you register with the Jolabokaflod patch at CrowdPatch (via this online form – choose ‘Jolabokaflod CIC’ from the drop-down box options), you get one book recommendation in the current online book catalogue along with our promotion of you, your projects and your company. Once you have registered, send me your book choice and what projects, etc. you would like me to publicise.
  • Free seminar – Attend our seminar tomorrow: Jolabokaflod: Iceland’s Christmas gift to the world (Buzz theatre, 3A55: 13:00-14:00).
  • Free liquorice: Icelanders are obsessed with liquorice, so we are offering free Liquorice Allsorts to visitors to the Jolabokaflod CIC stand (1G41)

Also, visit our ‘For the Book Trade’ web page to find out how Jolabokaflod CIC’s Book Bulletin can help you sell more books whilst promoting you and your recommendations (website | crowdfunding campaign)

Have a great London Book Fair; we look forward to seeing you.

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May Jólabókaflóð bring you reading joy

‘So this is Christmas, And what have you done,’ as John Lennon once sang.

Hopefully, by now you’ll have enjoyed the Jolabokaflod season of discussing the books you’d like to receive for Christmas and the special delight that comes from spending money on books you hope will share your mind, love and soul with your loved ones.

Not long to go, now: one more sleep until Icelanders eat their big Christmas meal, open their presents and spend the evening reading their new books.

As John and Yoko continued, ‘Another year over, And a new one just begun.’

Well, almost. But for the Jolabokaflod Book Campaign, the New Year can’t come soon enough. We have plenty of Good News to share when the time is right to make 2018 the year when the world gets to hear about the Christmas Book Flood.

Merry Jólabókaflóð, everyone.

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Book Bulletin catalogue for Advent

Our Book Bulletin is evolving fast, with recommendations from readers and the book trade. We shall be promoting the new catalogue vigorously with a view to launching a social media marketing campaign on 1 December 2017, the first day in the Advent calendar.

The banner ad marketing that we ran in email newsletters circulated to readers of The Bookseller in early November was the most successful such campaign that the trade journal has run in 2017, in terms of page views and click-through rate.

The Book Bulletin is poised to be a great success, through Christmas and beyond to International Book Giving Day in 2019, to encourage people to buy books to give to loved ones as presents. Happy browsing.

 

 

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Valentine’s Day: receiving books from your beloved

ibgd-poster If books be the food of love, read on: sharing books with the people in your life

Part 3: receiving a book

As the Book Bulletin online catalogue crowdfunding campaign for reading recommendations and gift suggestions comes to an end on International Book Giving Day (also known in some quarters as ‘Valentine’s Day’), Christopher Norris from the Jolabokaflod Book Campaign asked friends, fans and followers of the initiative how they would feel about exchanging books with significant others on 14 February.

How would receiving a book as a gift on Valentine’s Day make you feel?

Hannah Bellamy, CEO, United Way Reading Oasis: Understood

Catherine Clover, author, forthcoming multimedia Aldus Cervus series: Having been given children’s books by my parents on Valentine’s Day when I was young, I know what a blessing it is to have such an intimate and lasting token of their love. To this day, when I read the Valentine inscriptions written lovingly in my now deceased mother’s hand, it makes me feel so connected to her. I feel that there is nothing greater to bring us together with our loved ones than sharing a bound copy of a book!

Andrew Haywardether, Managing Director, Ether Books: When I am the recipient of a book, I find that often my friends are pushing me out of my comfort zone, and that has to be a good thing!

Jessica Norrie, author, The Infinity Pool: Much better than receiving chocolate-cream-filled profiteroles with pink, sugar hearts or any of the other sickly things on sale at this time of year!

Lesley Pollinger, author and Literary Executor and Trustee for the Estate of Frieda Lawrence Ravagli: Loved (and probably stunned!).

Nick Quantrill, crime writer and Hull Noir 2017 team, international crime writing festival: Books can be such a personal thing, so receiving a book you’ll really enjoy shows a genuine connection with your loved one. I’d be delighted to receive a book and think it would be a fine tradition to initiate.

Yrsa Sigurðardóttiryrsa-helmet, award-winning author: Again, absolutely marvelous and I hope my husband reads this.

Hildur Sif Thorarensen, author, Einfari: Very good. I love books. I love educational books. I love crime novels. I love all sorts of interesting reading material.

Karen Sullivan, Founder and Publisher, Orenda Books: I always have a book wish list on the fridge, and receiving a book as a gift on Valentine’s Day would be the most perfect gift – enabling me to be transported, indulge in my favourite activity: reading.

Victoria Wicks, actress, granddaughter of H E Bates: I’d be pretty thrilled to get anything on Valentine’s Day!

How would you summarise the idea of giving and receiving books on Valentine’s Day?

Anonymous advertising executive: A book is a really thoughtful gift because it shows that you know the person inside

Gill Paulicon-gill-paul, author, historical fiction: Flowers and chocolates are lovely, but impersonal and impermanent. To choose a book for someone else requires thinking about who they are, what they enjoy, the very heart and soul of them. And while flowers wither and chocolates get eaten (fast), that book will last for life

Christopher Norris is the Founder and Curator of the Jolabokaflod Book Campaign (twitter: @Jolabokaflod). There is still time to make a contribution to the Book Bulletin cause and receive promotion for you and your passions, projects and interests. Please give generously by 14 February 2017.

 

 

 


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Valentine’s Day: giving books to your beloved

hug-book-loveIf books be the food of love, read on: sharing books with the people in your life

Part 2: giving a book

As the Book Bulletin online catalogue crowdfunding campaign for reading recommendations and gift suggestions comes to an end on International Book Giving Day (also known in some quarters as ‘Valentine’s Day’), Christopher Norris from the Jolabokaflod Book Campaign asked friends, fans and followers of the initiative how they would feel about exchanging books with significant others on 14 February.

How would receiving a book as a gift on Valentine’s Day make you feel?

Hannah Bellamy, CEO, United Way Reading Oasis: No book is the same. I give to offer advice, adventure, comfort or amusement. When someone is suffering and I don’t know how to help, I send a book.

Catherine Clovercc-white-hart, author, forthcoming multimedia Aldus Cervus series: For a child in my life I can think of nothing better than to give them a book from a favorite series they are reading, or a book of poetry.

Andrew Hayward, Managing Director, Ether Books: I love fitting books to people, finding a subject they like and hopefully getting a new fan for the author. If I find people who have an interest in Germany, both during the war and post war I always give them a copy of a Philip Kerr, Bernie Gunther book. So far, everyone has enjoyed him and bought the rest of the series

Jessica Norrie, author, The Infinity Pool: I would enjoy browsing for something that expressed love elegantly and spiritually and with humour. Or that specifically reflected the relationship I was celebrating.

Lesley Pollinger, author and Literary Executor and Trustee for the Estate of Frieda Lawrence Ravagli: Loving, and with thought for the recipient.

Nick Quantrillhull-noir-2017, crime writer and Hull Noir 2017 team, international crime writing festival: As a book lover, I know such a gift would be well-received, so it’d be a genuine pleasure to buy the perfect book.

Yrsa Sigurðardóttir, award-winning author: Absolutely marvelous. A book is a gift that requires thought and insight and is reserved for those close to your heart, be it lover, relative or friend. People don’t give books to someone they don’t like.

Hildur Sif Thorarensen, author, Einfari: It would make me happy if I found a good book that is up my boyfriend’s alley.

Karen Sullivan, Founder and Publisher, Orenda Books: I always give books as gifts, and they are powerful conveyors of emotion and affection. On Valentine’s Day, this becomes increasingly poignant.

Victoria Wicks, actress, granddaughter of H E Bates: If I was given a book by a prospective beau, and I found I liked the book, that would give me goosebumps I think. It’s really quite sexy because it indicates a desire to be very close to someone. If you’re reading a book someone’s given you then that person is everywhere you are when you are reading it: on the tube or the bus, by the fire, in bed. It indicates intimacy in a way that lingerie can’t.

Christopher Norris is the Founder and Curator of the Jolabokaflod Book Campaign (twitter: @Jolabokaflod). There is still time to make a contribution to the Book Bulletin cause and receive promotion for you and your passions, projects and interests. Please give generously by 14 February 2017.


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Valentine’s Day: buying books as love tokens

heart-bookloverIf books be the food of love, read on: sharing books with the people in your life

Part 1: buying a book

As the Book Bulletin online catalogue crowdfunding campaign for reading recommendations and gift suggestions comes to an end on International Book Giving Day (also known in some quarters as ‘Valentine’s Day’), Christopher Norris from the Jolabokaflod Book Campaign asked friends, fans and followers of the initiative how they would feel about exchanging books with significant others on 14 February.

Which book would you choose to give to a loved one on 14 February?

Hannah Bellamyreading-oasis-1, CEO, United Way Reading Oasis: I would give A Little Life by Hanya Yanagihara because it is unforgettable. It is brutal, relentless and exhausting. But despite all of this there is a message of love, accepting the faults of a loved one and making the most of time together…

Catherine Clover, author, forthcoming multimedia Aldus Cervus series: For February 14 I would give an adult loved one a copy of Jane Eyre, the ultimate love story in my opinion, and one that heavily inspired my novel, The Templar’s Garden.

Andrew Hayward, Managing Director, Ether Books: I would give The Great War by Aleksandar Gatalica. It is an absolute classic, was runner-up in the Oxford Weidenfeld Prize and has been read by very few in the UK.

Jessica Norrie, author, The Infinity Pool: I would choose something about an elderly couple who’ve been through a lot together and still love and value each other. I’m writing such a couple into my second novel at present, but since that won’t be ready in time for this year, I’ll go for Ethel and Ernest by Raymond Briggs.

dhl-haystacksLesley Pollinger, author and Literary Executor and Trustee for the Estate of Frieda Lawrence Ravagli: The authorative Cambridge University Press edition of Love Among the Haystacks and Other Stories which is a beautiful collection of D H Lawrence’s early short stories, and all manner of ways in which love and loss can be expressed.

Nick Quantrill, crime writer and Hull Noir 2017 team, international crime writing festival: As a crime writer, it would have to be something from my genre. Despite all the murder and mayhem associated with it, at its best, it’s a genre of great heart and hope. I’d share a book by George Pelecanos, as he writes about families and relationships with great compassion and clarity.

Yrsa Sigurðardóttir, award-winning author: I would give The Good People, by Hannah Kent. It is incredibly strong, moving and well written.

Karen Sullivan, Founder and Publisher, Orenda Books: I would give a loved one three books, because I am usually over the top. They are Amanda Jennings’ In Her Wake, Su Bristow’s Sealskin and Louise Beech’s The Mountain in My Shoe, because they are ultimately about the power of love and its ability to offer redemption.

Hildur Sif Thorarenseneinfari, author, Einfari: I would either give my partner a romantic story, because it’s Valentine’s Day, or something about marketing since he’s extremely interested in that subject at this time.

Victoria Wicks, actress, granddaughter of H E Bates: If I gave a book to someone on Valentine’s Day I’d probably want to give them a second-hand first edition of a book with a great dust-jacket. If they didn’t agree with me about the content I’d be hoping they loved the look of the book. Otherwise, I have always loved my grandftaher’s book, Love for Lydia, so that would make a perfect gift.

Christopher Norris is the Founder and Curator of the Jolabokaflod Book Campaign (twitter: @Jolabokaflod). There is still time to make a contribution to the Book Bulletin cause and receive promotion for you and your passions, projects and interests. Please give generously by 14 February 2017.