Jolabokaflod

Christmas Book Flood | Recommending reading


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Happy Fyrsti Vetrardagur

Iceland celebrates the First Day of Winter every year (Fyrsti Vetrardagur), marking the beginning of Gor, the first winter month in the Old Norse calendar. Viking culture recognised two seasons – summer and winter – that matched changing daylight hours giving a rhythm to farming. In the Arctic Circle, the cycle of the seasons leads to long summer days and long winter nights.

The First Day of Winter always falls on the first Saturday after the 26th week of summer: this year the date is today, 26 October 2019.

In Reykjavík, the occasion is marked by restaurants on one of the main shopping streets, Skólavörðustígur, offering around 1500 litres of free meat soup (kjötsúpa) to the public. The traditional broth is a soup-cum-stew made with mutton and seasonal winter vegetables, like potatoes, parsnips and swedes. By tradition, the restaurants started the afternoon ritual by first feeding prisoners at a reception jail on the street, but the 19th-century stone building was decommissioned in 2016. City residents then queue in long lines to get their share of the soup.

At Jolabokaflod CIC, the First Day of Winter also marks the launch of our Book Bulletin 2019 campaign at CrowdPatch. This crowdfunding project rewards people with entries in the online catalogue for books of their choice plus classified ads to promote the contributors, their work and their personal projects and enthusiasms. The Book Bulletin is hosted on this website, to give you great ideas for Christmas presents – and for any other special occasion – for your friends and family.

Why not browse the catalogue to find ideas for early seasonal gifts?


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The First Days of Summer: Sumarbokaflod campaign launch

Today – 1 May – is May Day, a celebration of the seasons changing, especially in Celtic festivals like Beltane as well in modern times as International Workers’ Day, an occasion to celebrate workers’ rights, and International Day of the Icelandic Horse.

In Iceland, this seasonal tradition is slightly earlier: the First Day of Summer (sumardagurinn fyrsti) is an annual public holiday held on the first Thursday after 18 April. This year, the First Day of Summer was marked on 25 April 2019. The occasion is marked around the country with parades, outdoor entertainment (including sporting events and children’s games) and free access to museums and exhibitions. This custom derives from the nation’s former use of the Old Norse calendar, which divided the year into two seasons: winter and summer. Years were considered less important than seasons: people saw their age in terms of the number of winters they had lived.

Here at Jolabokaflod CIC, we are celebrating these First Days of Summer by promoting our current Book Bulletin catalogue, full of book recommendation ideas for taking on holiday over the next few months, and to highlight our crowdfunding campaign for you to get your book title suggestions into the Book Bulletin – along with information about you and any project or issue you would like to promote – at a starting contribution of £10.00.

We shall be active online over the summer publicising all things book-related of interest to readers and book-trade professions. We call this campaign Sumarbokaflod (Sumarbókaflóðið, the summer book flood) to both name-check the long-standing Jólabókaflóðið Christmas tradition and to remind everyone that books make for great gifts at any time of year, especially for taking on vacation during our summer breaks.

 


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Book your recommendations with Book Bulletin: Winter 2018

This winter’s opportunity to tell the world about your favourite books, yourself and your projects is now open. By contributing to the Book Bulletin 2018 crowdfunding campaign at CrowdPatch, you are paying for space in the catalogue to display your book recommendations and to promote yourselves and your company, organisation and projects.

Each book recommendation can be purchased from book retailers by clicking through title-specific links in the Book Bulletin catalogue.

The Book Bulletin 2018 campaign started officially on 27 October 2018 (‘The First Day of Winter‘ in the Old Nordic calendar), covers the Christmas holiday period, and concludes on International Book Giving Day (14 February 2018, St Valentine’s Day).

We recommending buying, giving, reading and contributing to Jolabokaflod CIC, to capture a new spirit of Christmas.

Note: For those of you who are native speakers, here is this year’s Bókati∂indi (the original Book Bulletin), the catalogue of newly published Icelandic titles for Jólabókaflóðið in 2018.


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The Advent of #FutureBook17

The Bookseller’s showcase conference – FutureBook 2017 – was held in London, England, today. According to the trade journal of record, ‘FutureBook brings together leading thinkers in publishing, retail, editorial, writing, marketing and tech, along with speakers from other industries.’

What better occasion is there, on this first day of the Advent calendar, to open a window on the Jolabokaflod Book Campaign for 2017?

The Book Bulletin will evolve between today and International Book Giving Day (14 February 2019) into a rich collection of your recommendations and favourite books. Get involved by reading our advice for the book trade and by contributing to our Book Bulletin 2018 crowdfunding campaign.

 

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Book Bulletin: Hall of Fame

bokati%e2%88%82indi-4-bathtimeWe are marking the start of the crowdfunding phase of the Book Bulletin campaign – to raise money for next year’s Jolabokaflod UK events and marketing – by adding two new features to the website. Here is the second of these new features.

Hall of Fame

We have add a new section – our Hall of Fame pages – to recognise the financial contributions of supporters of Jolabokaflod Book Campaign crowdfunding projects, including the Book Bulletin.

Anyone who purchases a reward valued as £10 or more gets their name, company and/or project details uploaded for display on these pages as our way of saying ‘Thank you’ by way of public recognition.

We value everyone’s contributions and, in return, we are delighted to support you and your companies/projects with links and digital media promotion.


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Book Bulletin: books in other languages

bokati%e2%88%82indi-5-sofaWe are marking the start of the crowdfunding phase of the Book Bulletin campaign – to raise money for next year’s Jolabokaflod UK events and marketing – by adding two new features to the section. Here is the first of these new features.

Books in other languages

Inspired by the book recommendations sent to us by digital marketer and blogger, Dovilė Malachauskaitė (born in Vilnius, Lithuania, but living in London), we realised it would be great to include books not written in English in the Book Bulletin.

Our new Books in other languages section features books not yet translated into English that are the favourite reads of some of our contributors. Dovilé’s choices are published in French and Polish respectively, so we have added pages for these languages, with the potential to add books in any language that are available in the UK and/or the USA via Amazon.

Please send us your recommendations, irrespective of the language in which they are published, and we shall add them to the new section on all occasions when an English translation is not available.

 

 

 

 


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Last few hours of free…

bokati%e2%88%82indi-2-openThe end of free…

The Futurebook Conference organised by The Bookseller magazine marks the close of the free phase for book recommendations for the Book Bulletin catalogue. Entries for the books you love or wish to promote are free until midnight on 2 December 2016.

Thank you to everyone who has taken part so far. You have helped to get the catalogue off to a rapid start out of the blocks.

bokati%e2%88%82indi-1-cover… and the start of the crowdfunding campaign

From just after the stroke of midnight, the Book Bulletin project becomes a rewards-based crowdfunding campaign at CrowdPatch, to help fund events and promotion for Jolabokaflod UK in 2017. The 2016 campaign has been fully funded as an act of philanthropy by Christopher Norris, Founder and Curator of the Jolabokaflod Book Campaign.

Please contribute as generously as you can to promote books and your own personal and professional interests.